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THE PINK VILLAGE EXPERIENCE

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THE PINK VILLAGE
EXPERIENCE


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THE PINK VILLAGE
EXPERIENCE

Empowering Rwandan villages with vital breast cancer awareness, education, and support, one community at a time.

Bringing Breast Cancer Awareness and Education Directly to the Village

Bringing Breast Cancer Awareness and Education Directly to the Village


Bringing Breast Cancer Awareness and Education Directly to the Village

We bring life-saving knowledge to your doorstep. The Pink Village Experience turns village squares into classrooms, demystifying breast cancer, breaking stigma, and empowering families with facts, early warning signs, and simple self-checks. We speak your language, answer real questions, and make prevention practical, local, and doable.

We bring life-saving knowledge to your doorstep. The Pink Village Experience turns village squares into classrooms, demystifying breast cancer, breaking stigma, and empowering families with facts, early warning signs, and simple self-checks. We speak your language, answer real questions, and make prevention practical, local, and doable.

We bring life-saving knowledge to your doorstep. The Pink Village Experience turns village squares into classrooms, demystifying breast cancer, breaking stigma, and empowering families with facts, early warning signs, and simple self-checks. We speak your language, answer real questions, and make prevention practical, local, and doable.


Meet Speciose,
Our Village Ambassador President



Meet Speciose, Our Village Ambassador President

Speciose serves as a Pink Village Ambassador and Community Healthcare Worker under the Breast Cancer Initiative for East Africa (BCIEA). She is the example of how one person that cares about her community can make such a significant impact.  She has lead Pink Village Experiences that have reached over 6000 village residents. She is currently the Cell Coordinator for Community Health in her area, leading awareness, early detection, and community engagement activities within rural villages (Kirehe district). She servers as a model for leadership and is our real-life superhero on the ground!

We are Making an
Undeniable Impact

We are Making an
Undeniable Impact


We are Making an
Undeniable Impact


Our Impact has been significant. Our most recent efforts have reached over 6,000 Village Residents, across 50 events in 3 sectors, 3 cells and 30 villages. The attendees were approximately 70% women and 30% men. We have engaged Village leaders, cell executives, sector executives, and local communities along the way.

These stories are powerful tools for raising awareness about critical healthcare topics, including general and maternal health, non-communicable diseases (NCDs), and sexual and reproductive health (SRH).

Our Activities during our

Village Visits

Our Activities during
our Village Visits



Our Activities during
our Village Visits

When we arrive, care becomes accessible. Our team:

  • Delivers clear, culturally-tailored awareness and education

  • Performs free clinical breast exams

  • Registers women for screening and follow-up

  • Offers support, counseling, and patient navigation

  • Collects vital data to better serve each community
    Every visit connects residents to real services, not just promises.


When we arrive, care becomes accessible. Our team:

  • Delivers clear, culturally-tailored awareness and education

  • Performs free clinical breast exams

  • Registers women for screening and follow-up

  • Offers support, counseling, and patient navigation

  • Collects vital data to better serve each community
    Every visit connects residents to real services, not just promises.


Our Pink Village Ambassador Program

Change is stronger when it’s homegrown. We train Village Ambassadors, volunteers, community health workers, and nurses, to be trusted, on-the-ground champions. Through ongoing coaching, they lead awareness, guide neighbors to care, and ensure no woman walks her cancer journey alone. Local leaders. Lasting impact.

Our Current Village Coverage Area

We currently cover the Kihere District area which is comprised of 6 cells with a total of 35 villages. We are in the process of expanding our coverage area and training a new cohort of Community Health Workers and Volunteers. We are also expanding our efforts in the Southern Province and Huye area which will be headed up by our Medical Student Ambassadors attending University of Rwanda.

Our PINK OCTOBER Activities

October turns our villages pink with action. We focus on:

  • Intensified awareness and education sessions in village centers

  • On-site support and counseling for women and families

  • Organized transportation to screening facilities

  • Free mammograms for eligible women

  • Screening sign-ups and follow-up navigation

  • Community-led outreach with our trained Ambassadors

  • Data collection to improve services and track impact

It’s a month of momentum that saves time, reduces barriers, and catches cancer earlier. Pink October isn’t symbolic, it’s life-saving.

How to Support!

What Your
Support Goes
Toward

You can support the Pink Village Experience by sponsoring our Village Experience Events. Your support goes toward supporting our Village Ambassadors, Transportation, Mammograms, facilitation of Screenings and Materials.

You can support the Pink Village Experience by sponsoring our Village Experience Events. Your support goes toward supporting our Village Ambassadors, Transportation, Mammograms, facilitation of Screenings and Materials.

WE APPRECIATE YOUR SUPPORT IN
HELPING BRING US
THE PINK VILLAGE EXPERIENCE
TO VILLAGES ACROSS RWANDA

WE APPRECIATE YOUR SUPPORT IN
HELPING US BRING
THE PINK VILLAGE EXPERIENCE
TO VILLAGES ACROSS RWANDA

WE APPRECIATE YOUR SUPPORT IN
HELPING US BRING
THE PINK VILLAGE EXPERIENCE
TO VILLAGES ACROSS RWANDA

FAQ

How long have you been providing the Pink Village Experience?

We have been doing Village Visits since our inception but we formally introduced the Ambassador program in 2022.

How many Village Awareness and Education Ambassadors are there?

We currently have 53 Village Ambassadors, Community Health Workers and Volunteers.

What does my support go toward in the Pink Village Experience Program?

Your support goes directly to supporting the Village Ambassadors, educational materials, screenings, mammograms and transportation for village residents to get care

How long have you been providing the Pink Village Experience?

We have been doing Village Visits since our inception but we formally introduced the Ambassador program in 2022.

How many Village Awareness and Education Ambassadors are there?

We currently have 53 Village Ambassadors, Community Health Workers and Volunteers.

What does my support go toward in the Pink Village Experience Program?

Your support goes directly to supporting the Village Ambassadors, educational materials, screenings, mammograms and transportation for village residents to get care

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